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Home Shopping Network (HSN) is an American broadcast, basic cable and satellite television network that is owned by HSN, Inc. (), which also owns catalog company Cornerstone Brands. Based in St. Petersburg, Florida, United States, the home shopping channel has former and current sister channels in several other countries. HSN also has an online outlet at HSN.com. Mindy Grossman is the current CEO of the company. She became CEO of HSN in 2006, and aggressively reinvented and relaunched the brand. She took HSN public in 2008, and currently oversees its multibillion-dollar retail portfolio and multimedia expansion.〔Grossman, Mindy. ("HSN’s CEO on Fixing the Shopping Network’s Culture" ). ''Harvard Business Review''. December 2011. Reprinted in: Harvard Business Review. (''How I Did It: Lessons from the Front Lines of Business'' ). Harvard Business Review Press, 2014. pp. 54–61.〕 == History == The forerunner of HSN was launched by Lowell "Bud" Paxson and Roy Speer in 1982 as the Home Shopping Club, a local cable channel seen on Vision Cable and Group W Cable in Pinellas County, Florida. It expanded into the first national shopping network three years later on July 1, 1985, changing its name to the Home Shopping Network, and pioneering the concept of a televised sales pitch for consumer goods and services. Its competitor QVC was launched the following year. The idea for HSN had its roots in a radio station managed by Paxson. In 1977, due to an advertiser's liquidity problem, the company was paid in can openers. Left with having to raise the funds, on-air personality Bob Circosta went on the radio and sold the can openers for $9.95 each. The can openers sold out, and an industry was born. Circosta later became the new network's first ever home shopping host and would eventually sell 75,000 different products in over 20,000 hours of live television. In 1986, HSN began a second network that broadcast over-the-air on a number of television stations it had acquired under the name Silver King Broadcasting. In 1999, the stations were sold to IAC founder Barry Diller and changed its name to USA Broadcasting, with a few of them ending HSN programming outside of overnight hours and taking on a local programming format equivalent to Toronto's Citytv. In 2001, the stations were sold again, this time to Univision Communications; the stations later became charter stations of Telefutura when that network launched in 2002. HSN continues to air on low-power stations (one of these is owned in agreement by Univision). Ventana Television (''ventana'' meaning window in Spanish) has the same street address as HSN, and is the holding company for its broadcast licenses.〔(Company Information at HSN.com )〕 In 1999, the company launched (HSN.com ), which as of 2009 is one of the 10 most trafficked e-commerce websites.〔(HSN company information )〕 In 2008, HSN also started MySpace and Facebook pages.〔(HSN company timeline )〕 In an attempt to engage with younger consumers in 2009, HSN produced a 14-episode online video series, ''(Faces of Beautiful You )'', which follows three young women who find solutions to many of life's problems through HSN's beauty products. The campaign included a Facebook widget, character blogs, and profiles for the three main characters on Twitter, MySpace, and Facebook.〔(Faces of Beautiful You homepage )〕 On August 19, 2012, HSN co-founder Roy Speer died after a long illness. Bud Paxson died on January 9, 2015. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Home Shopping Network」の詳細全文を読む スポンサード リンク
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